Work

Adding even more colour to the car paint industry.

A product campaign for R-M’s top-tier paint system

Agilis

How do you convince your rival’s customers to buy your product?

R-M is a leading manufacturer of car paint who was looking for a striking campaign to promote their brand new industry-defining paint system.

Our brief was to create a stand out campaign which would grab the attention of body shop managers and painters across the world, making them reconsider their current paint system.

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Client R-M
Disciplins Product campaign
Website rmpaint.com
Studios Creative, Production
Agilis

The answer.

Under the campaign headline “Intensify Your Talent,” we shot authentic, real-life R-M painters and body shop managers in surreal colourful spray environments. The result really put the focus on the colour brilliance of the Agilis paint system.

Our range of stunning images formed the base for all web and print executions, such as posters, press ads, flyers and brochures.

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"Agilis is our champion paint system so we needed an agency that would create a champion campaign. That’s why we chose volt."

Brand Manager, R-M

Agilis

Facts and figures.

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Instagram
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